How much does TikTok pay per 1,000 views?

Creator Rewards typically lands around a public 2026 RPM band of about $0.40–$1.00 per 1,000 qualified views on eligible videos. Enter your views to see the range. That band is a public 2026 planning range — not a TrueWave console measurement, not a campaign or brand-deal fee, and not a payout.

How much is that per view?

Divide the per-1,000 estimate by 1,000. The calculator prints both so briefs and rate cards stay comparable. The per-view figure is the same public 2026 planning range, not a TrueWave console measurement or an invoice line.

Revenue per 1,000 qualified views. Bands move with region, watch time, and program rules. This tool uses a public 2026 planning RPM band, not a TrueWave console measurement.

Who is eligible for Creator Rewards?

TikTok's published gates are about 10,000 followers, 100,000 views in the last 30 days, and videos of at least one minute. Creator Rewards does not pay on every view: length and qualification rules apply, and short views or ineligible videos should not be counted as Rewards revenue. The calculator names each gate. Empty fields stay empty — they are not treated as zero.

How do brand deals fit?

Add the agreed campaign or brand-deal fee as its own line. Do not bury it inside the Creator Rewards estimate. Public 2026 planning ranges put nano creators around $25–$125 a post, micro $100–$500, and accounts over a million several thousand and up. A TrueWave campaign fee, invoice, or payout stays separate from both the Rewards estimate and the negotiated deal.

Are these payout numbers guaranteed?

No. Every figure here is a planning estimate, not a payout. Creator Rewards rates are set by TikTok. Brand deals are negotiated as a separate line. A TrueWave campaign payout is a separate, recomputable invoice — not this estimate and not a console measurement of the RPM band.

Tools

TikTok money calculator — Creator Rewards and brand deals

Last changed 2026-09-15

Estimate Creator Rewards and brand-deal ranges from views and audience size. Pair with measured UGC campaigns. These are planning figures, not a live payout.

Average views per video

Qualified views on videos over one minute. Public 2026 range $0.40–$1.00 per 1,000.

Videos per month

Rate per 1,000 qualified views

USD. TikTok sets the live rate; this is a planning figure. Use the slider or type.

Rate slider

$0.55 · $0.40 to $1.00

Eligibility gates

10,000+ followersMet
100,000+ views in the last 30 daysMet
Videos 60+ secondsMet

Followers (eligibility)

Empty stays empty. Not treated as zero followers.

Views in the last 30 days

Account views, not this video. Cited from TikTok Creator Academy.

Typical video length (seconds)

Qualified Rewards videos are at least one minute.

Estimated monthly Creator Rewards

$132.00

Average views × videos × rate ÷ 1,000. Planning figure, not a guaranteed payout.

(average views × videos × rate per 1,000) ÷ 1,000

Counted

20,000 avg views × 12 videos

Window

The month you are planning

Age

Computed in this browser · not a TikTok statement

Method

How the number is made

Creator Rewards: (average views × videos × rate per 1,000) ÷ 1,000. The public 2026 planning range is $0.40–$1.00 per 1,000 qualified views on videos over one minute. Money uses the same units and cent rounding as the console. Eligibility gates are 10,000 followers, 100,000 views in 30 days, and videos of 60 seconds or more. Brand-deal bands are public per-post ranges by follower tier — estimates, not quotes.

Typical brand-deal pay per post by follower tier · USD · 2026 public guides
Follower tier	Estimated pay per post
Nano, 1K to 10K followers	$25.00–$125.00
Micro, 10K to 50K followers	$100.00–$500.00
Mid, 50K to 500K followers	$500.00–$2500.00
Macro, 500K to 1M followers	$2500.00–$8000.00
Mega, 1M+ followers	$8000.00–$25000.00

Sources

TikTok Creator Academy, Creator Rewards Program — 10K followers, 100K views / 30 days, videos over one minute
TikTok Newsroom, Introducing the New Creator Rewards Program — Creator Rewards eligibility gates
Influencer Marketing Hub, Influencer Rates — Human creator per-post fee bands used as the UGC row

FAQ

Questions this page answers

How much does TikTok pay per 1,000 views?: Creator Rewards typically lands around a public 2026 RPM band of about $0.40–$1.00 per 1,000 qualified views on eligible videos. Enter your views to see the range. That band is a public 2026 planning range — not a TrueWave console measurement, not a campaign or brand-deal fee, and not a payout.
How much is that per view?: Divide the per-1,000 estimate by 1,000. The calculator prints both so briefs and rate cards stay comparable. The per-view figure is the same public 2026 planning range, not a TrueWave console measurement or an invoice line.
What is an RPM band?: Revenue per 1,000 qualified views. Bands move with region, watch time, and program rules. This tool uses a public 2026 planning RPM band, not a TrueWave console measurement.
Who is eligible for Creator Rewards?: TikTok's published gates are about 10,000 followers, 100,000 views in the last 30 days, and videos of at least one minute. Creator Rewards does not pay on every view: length and qualification rules apply, and short views or ineligible videos should not be counted as Rewards revenue. The calculator names each gate. Empty fields stay empty — they are not treated as zero.
How do brand deals fit?: Add the agreed campaign or brand-deal fee as its own line. Do not bury it inside the Creator Rewards estimate. Public 2026 planning ranges put nano creators around $25–$125 a post, micro $100–$500, and accounts over a million several thousand and up. A TrueWave campaign fee, invoice, or payout stays separate from both the Rewards estimate and the negotiated deal.
Are these payout numbers guaranteed?: No. Every figure here is a planning estimate, not a payout. Creator Rewards rates are set by TikTok. Brand deals are negotiated as a separate line. A TrueWave campaign payout is a separate, recomputable invoice — not this estimate and not a console measurement of the RPM band.

Also

Other campaign tools

UGC CPM calculator — cost per 1,000 views
Campaign spend, videos, and average views into an effective CPM. Same math as the TrueWave console.
TikTok engagement rate calculator
Engagement by views or by followers, plus a Pull score that weights comments, shares, and saves.
TikTok outlier calculator — views vs account baseline
A video's views divided by the account baseline. A 10x post is a strong outlier.
All creator-campaign tools

Run it as a measured campaign

Treat these ranges as a ceiling check. A TrueWave campaign pays against measured views and a recomputable invoice, not a TikTok estimate.

Talk about a campaign Start a campaign

TrueWave

How the number is made

Typical brand-deal pay per post by follower tier · USD · 2026 public guides
Follower tier	Estimated pay per post
Nano, 1K to 10K followers	$25.00–$125.00
Micro, 10K to 50K followers	$100.00–$500.00
Mid, 50K to 500K followers	$500.00–$2500.00
Macro, 500K to 1M followers	$2500.00–$8000.00
Mega, 1M+ followers	$8000.00–$25000.00

Sources

TikTok Creator Academy, Creator Rewards Program — 10K followers, 100K views / 30 days, videos over one minute
TikTok Newsroom, Introducing the New Creator Rewards Program — Creator Rewards eligibility gates
Influencer Marketing Hub, Influencer Rates — Human creator per-post fee bands used as the UGC row

Questions this page answers

How much does TikTok pay per 1,000 views?: Creator Rewards typically lands around a public 2026 RPM band of about $0.40–$1.00 per 1,000 qualified views on eligible videos. Enter your views to see the range. That band is a public 2026 planning range — not a TrueWave console measurement, not a campaign or brand-deal fee, and not a payout.
How much is that per view?: Divide the per-1,000 estimate by 1,000. The calculator prints both so briefs and rate cards stay comparable. The per-view figure is the same public 2026 planning range, not a TrueWave console measurement or an invoice line.
What is an RPM band?: Revenue per 1,000 qualified views. Bands move with region, watch time, and program rules. This tool uses a public 2026 planning RPM band, not a TrueWave console measurement.
Who is eligible for Creator Rewards?: TikTok's published gates are about 10,000 followers, 100,000 views in the last 30 days, and videos of at least one minute. Creator Rewards does not pay on every view: length and qualification rules apply, and short views or ineligible videos should not be counted as Rewards revenue. The calculator names each gate. Empty fields stay empty — they are not treated as zero.
How do brand deals fit?: Add the agreed campaign or brand-deal fee as its own line. Do not bury it inside the Creator Rewards estimate. Public 2026 planning ranges put nano creators around $25–$125 a post, micro $100–$500, and accounts over a million several thousand and up. A TrueWave campaign fee, invoice, or payout stays separate from both the Rewards estimate and the negotiated deal.
Are these payout numbers guaranteed?: No. Every figure here is a planning estimate, not a payout. Creator Rewards rates are set by TikTok. Brand deals are negotiated as a separate line. A TrueWave campaign payout is a separate, recomputable invoice — not this estimate and not a console measurement of the RPM band.

Other campaign tools

UGC CPM calculator — cost per 1,000 views
Campaign spend, videos, and average views into an effective CPM. Same math as the TrueWave console.
TikTok engagement rate calculator
Engagement by views or by followers, plus a Pull score that weights comments, shares, and saves.
TikTok outlier calculator — views vs account baseline
A video's views divided by the account baseline. A 10x post is a strong outlier.
All creator-campaign tools